5915 Murphy Way: Luxury Real Estate Campaign
Led the creative direction for 5915 Murphy Way, a luxury Malibu property, transforming fragmented assets into a cohesive digital campaign. Concepted the campaign and directed aerial drone photography and video shoots to capture the property’s architecture, scale, and coastal setting, then extended the content across a bespoke website and social campaign. Oversaw the work end to end, including art direction, video editing, image retouching, content development, and visual identity.
Agency: Freelance
Creative Director: Cailey Pawluk